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Surface the right products to the right person at the right time

Constructor delivers better product results by leveraging the world’s most sophisticated ecommerce reasoning engine.

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A suite of ecommerce search and product discovery solutions

Each tool is driven by our reasoning engine and all work together to grow continually smarter about your brand and shoppers

  • Use real shopper signals and engaging, conversational AI to deliver personal guidance that keeps discovery on your site

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  • Deliver personalised, AI-powered experiences that improve critical business results

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  • Use genAI to automatically enrich product and category attributes that shoppers and LLMs need to find the items they’re looking for

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  • Deliver the same personalisation across sponsored listings and unlock additional revenue

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Why Constructor?

Product discovery for enterprise ecommerce is all we do and we’ve built a sophisticated platform that solves optimally for this (and only this).

Most product search and discovery offerings optimise to find the most “relevant” result based on a search or user action.

Constructor, by contrast, predicts which products a shopper is most likely to buy in any given situation. The result is happier customers and higher conversions. 

We do this by ingesting the full, verified clickstream of customer behavior (every click, scroll, add-to-cart, and purchase) from your ecommerce site.

The system is able to reason by augmenting the wealth of signals from your ecommerce site specifically with petabytes of anonymised, real, first-party and zero-party data across hundreds of other customers.

Our AI reasoning engine balances business priorities like conversion rate, margin, diversity, and brand strategy, learning from real shopper behavior and merchandiser direction rather than abstract relevance scores.

See it in action
Customer Stories
Kristian Lindqvist Headshot
mark-dougall@2x
Sharon Gautschi Headshot
Utadi Murphy Headshot
Kristian Lindqvist Headshot
mark-dougall@2x
Sharon Gautschi Headshot
Utadi Murphy Headshot
Kristian Lindqvist Headshot
mark-dougall@2x
Sharon Gautschi Headshot
Utadi Murphy Headshot
Kristian Lindqvist Headshot
mark-dougall@2x
Sharon Gautschi Headshot
Utadi Murphy Headshot
Finnish Design Shop Black

+5.9% RPV

"What we were really happy about were the new capabilities that let us step in and react quickly. We can now modify product listings to display only in-stock products and hide those that are out of stock. And of course, we’ve enjoyed seeing how the algorithm lifts relevant and trending products. It’s far more reactive to what people are actually engaging with, rather than delivering a static experience. … It’s given us capabilities to deliver an individual shopping experience to each customer."

Kristian Lindqvist
Head of Data and Strategic Insights, Finnish Design Shop
monica-vinader-black (2)

5% conversion lift

"We’re very data-focused as a business — we don’t just take a partner’s word for it. Everything has to be proven and measured. Constructor not only brings the tech but also challenges us with new ideas, helps us analyse the results, and even tells us when something isn’t a win. That honesty builds real trust."

Mark Dougall
General Manager of Business Systems, Monica Vinader
Rugs Direct Black Logo

Increased AOV by 16.5%

“AI is inherent in the foundation of Constructor’s technology and they demonstrated they could align their tool with the KPIs that I cared about. The Constructor team has a forward-thinking product, and they continue to deliver impressive customer service.”
Sharon Gautschi
Chief Merchandising Officer, Rugs Direct & Lightopia
Target AU Black Logo

+A$13M in search revenue.

“Constructor allows us to easily load all our product data into their platform so we can personalise what’s shown to each shopper and improve the customer experience, while optimising for our specific business KPIs. We’re thrilled with the results we’ve seen, which validate this approach and reflect the impact of our digital transformation initiatives.'
Utadi Murphy
General Manager, Digital & Ecommerce at Target Australia
Finnish Design Shop Black

+5.9% RPV

"What we were really happy about were the new capabilities that let us step in and react quickly. We can now modify product listings to display only in-stock products and hide those that are out of stock. And of course, we’ve enjoyed seeing how the algorithm lifts relevant and trending products. It’s far more reactive to what people are actually engaging with, rather than delivering a static experience. … It’s given us capabilities to deliver an individual shopping experience to each customer."

Kristian Lindqvist
Head of Data and Strategic Insights, Finnish Design Shop
monica-vinader-black (2)

5% conversion lift

"We’re very data-focused as a business — we don’t just take a partner’s word for it. Everything has to be proven and measured. Constructor not only brings the tech but also challenges us with new ideas, helps us analyse the results, and even tells us when something isn’t a win. That honesty builds real trust."

Mark Dougall
General Manager of Business Systems, Monica Vinader
Rugs Direct Black Logo

Increased AOV by 16.5%

“AI is inherent in the foundation of Constructor’s technology and they demonstrated they could align their tool with the KPIs that I cared about. The Constructor team has a forward-thinking product, and they continue to deliver impressive customer service.”
Sharon Gautschi
Chief Merchandising Officer, Rugs Direct & Lightopia
Target AU Black Logo

+A$13M in search revenue.

“Constructor allows us to easily load all our product data into their platform so we can personalise what’s shown to each shopper and improve the customer experience, while optimising for our specific business KPIs. We’re thrilled with the results we’ve seen, which validate this approach and reflect the impact of our digital transformation initiatives.'
Utadi Murphy
General Manager, Digital & Ecommerce at Target Australia
Finnish Design Shop Black

+5.9% RPV

"What we were really happy about were the new capabilities that let us step in and react quickly. We can now modify product listings to display only in-stock products and hide those that are out of stock. And of course, we’ve enjoyed seeing how the algorithm lifts relevant and trending products. It’s far more reactive to what people are actually engaging with, rather than delivering a static experience. … It’s given us capabilities to deliver an individual shopping experience to each customer."

Kristian Lindqvist
Head of Data and Strategic Insights, Finnish Design Shop
monica-vinader-black (2)

5% conversion lift

"We’re very data-focused as a business — we don’t just take a partner’s word for it. Everything has to be proven and measured. Constructor not only brings the tech but also challenges us with new ideas, helps us analyse the results, and even tells us when something isn’t a win. That honesty builds real trust."

Mark Dougall
General Manager of Business Systems, Monica Vinader
Rugs Direct Black Logo

Increased AOV by 16.5%

“AI is inherent in the foundation of Constructor’s technology and they demonstrated they could align their tool with the KPIs that I cared about. The Constructor team has a forward-thinking product, and they continue to deliver impressive customer service.”
Sharon Gautschi
Chief Merchandising Officer, Rugs Direct & Lightopia
Target AU Black Logo

+A$13M in search revenue.

“Constructor allows us to easily load all our product data into their platform so we can personalise what’s shown to each shopper and improve the customer experience, while optimising for our specific business KPIs. We’re thrilled with the results we’ve seen, which validate this approach and reflect the impact of our digital transformation initiatives.'
Utadi Murphy
General Manager, Digital & Ecommerce at Target Australia
Finnish Design Shop Black

+5.9% RPV

"What we were really happy about were the new capabilities that let us step in and react quickly. We can now modify product listings to display only in-stock products and hide those that are out of stock. And of course, we’ve enjoyed seeing how the algorithm lifts relevant and trending products. It’s far more reactive to what people are actually engaging with, rather than delivering a static experience. … It’s given us capabilities to deliver an individual shopping experience to each customer."

Kristian Lindqvist
Head of Data and Strategic Insights, Finnish Design Shop
monica-vinader-black (2)

5% conversion lift

"We’re very data-focused as a business — we don’t just take a partner’s word for it. Everything has to be proven and measured. Constructor not only brings the tech but also challenges us with new ideas, helps us analyse the results, and even tells us when something isn’t a win. That honesty builds real trust."

Mark Dougall
General Manager of Business Systems, Monica Vinader
Rugs Direct Black Logo

Increased AOV by 16.5%

“AI is inherent in the foundation of Constructor’s technology and they demonstrated they could align their tool with the KPIs that I cared about. The Constructor team has a forward-thinking product, and they continue to deliver impressive customer service.”
Sharon Gautschi
Chief Merchandising Officer, Rugs Direct & Lightopia
Target AU Black Logo

+A$13M in search revenue.

“Constructor allows us to easily load all our product data into their platform so we can personalise what’s shown to each shopper and improve the customer experience, while optimising for our specific business KPIs. We’re thrilled with the results we’ve seen, which validate this approach and reflect the impact of our digital transformation initiatives.'
Utadi Murphy
General Manager, Digital & Ecommerce at Target Australia

Analyst Performance

Constructor is the only product discovery vendor named as a leader by Forrester, Gartner, and IDC

forrester-card@2x

The Forrester Wave™: Commerce Search and Product Discovery Solutions, Q3 2025

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2025 Gartner® Magic Quadrant™ for Search & Product Discovery Report

idc-card@2x

IDC MarketScape: Worldwide Retail GenAI-Driven Product Discovery and Search Tools 2025–2026

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